The Athletes - Sportswear
The Athletes is a sportswear brand by Christoph Metzelder in partnership with Intersport. The brand supports child development through sport in Germany. 2€ of the purchase price of any product goes to child fundings in sport.
Buy it here: http://www.intersport-voswinkel.de/the-athletes
Agency: Jung von Matt/SPORTS | My role: Brand and Product Design
The Athletes is a brand supporting child development through sport. The figure in the logo relates to an improvement graphic as well as to the letter "A", which refers not only to the word mark itself, but also to a positive evaluation, considering that the letter “A” is the best possible grade in a school environment.